Moodboard

To create a mood board:

• gather visual elements such as images,
• colors,
• textures,
• typography

that represent the desired aesthetic or mood.

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The 4 components of a mood board are:

1. images,
2. colors,
3. textures,
4. typography.

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A good mood board should be visually cohesive, inspiring, and communicate the desired aesthetic or mood.

A design board typically includes more detailed design elements such as:

• sketches,
• wireframes,
• prototypes

while a mood board focuses more on visual inspiration.

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A mood board is focused on creating a specific mood or aesthetic, while a theme board is focused on a particular topic or theme, such as a seasonal campaign or branding.